Above you see Theophilus Abbah, Managing Editor, Media Trust, and Fola-Richie Adewusi, MamaYe Campaign Lead
MamaYe, a campaign to improve survival of women and children across sub-Sahara Africa, has solicited the support of Media Trust Limited, publishers of Daily Trust titles towards using evidence based approach in health advocacy and accountability.
Speaking when he led a delegation to Media Trust Headquarters, yesterday in Abuja, Country Director of Evidence for Action, Dr Tunde Segun, said the potentials of the media has not been fully tapped as it relates to health.
According to him, evidence-based reporting can shape the lives of Nigerians.He said it is important for health reports to be backed with evidence in order to make it thought-provoking and make the people and stakeholders accountable to act.
The country director explained that MamaYe has selected Daily Trust titles including its Hausa language version Aminiya as partners for evidence-based reporting.
He said the organisation will soon unveil an Investigative Journalism Fellowship to champion deep reporting of health matters.
This story originally appeard on both print and online edition of the Daily Trust Newspaper on March 4, 2015, and was written by Ojoma Akor and Judd-Leonard Okafor of Daily Trust's Health Desk.
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The MamaYe team also visited the Peoples Daily Newspaper, agreeing on the same objective of ensuring that the newspaper partners with MamaYe to deliver evidence-based maternal and newborn health (MNH) stories that can catalyse positive public action and change that will improve maternal and newborn health in Nigeria
At MamaYe, we believe in small and big contributions that individuals and institutions can make toward the development of maternal and newborn health.
From a policy maker to a health worker or an ordinary citizen, everyone can take an action to improve the health of mothers and newborns.
Media can help showcase these stories to encourage others. Media can help by publishing compelling evidence-based stories and encouraging others to take action.Together, we can make a life-saving change for pregnant women and newborns.